Pull back the curtain
In order for your community to feel emotionally connected and engaged with your work, a certain level of transparency will help foster that connection. Share the milestones, the breaking news, and even the struggles that happen behind the scene. Elicit their feedback, their ideas, and even their critiques. Feeling a personal bond to the work and the people doing it will keep them more engaged than passive,one-directional content.
Share the humanity behind the work
On Dream See Do, you can share the unique stories of the people doing the work in your organization with your community. And better, yet, you can have them reciprocate that bond by inviting them to share theirs. With the Narrative Path, each person can share pivotal life moments, dreams, influential books and Aha! Moments. Important times in life that informed their life decisions and growth as human beings. This helps people feel connected to one another, to you and to your shared mission. We see the power of this everyday.